Cake Bake
Director: Paloma Rincón
Stills
GIFs
Behind the scenes
Cake Bake is a visual recipe in a playful and pataphysical* style. It is a metaphor of the creative process where everything is possible . This Personal Project toys with the conventions of reality, the nature and the behavior of things. It proposes imaginary solutions and rules governing the extraordinary.
The complete video works a s a loop, where we can see how the cake is pressed after completed. It turns into the pedestal that we see at the beginning of the video. It explains that in reality, the circular block of colored terrazzo is the result of the compressed mix of the ingredients and colors that we have seen during the whole video.
*Pataphysics on Wikipedia